Consumers trust AI to advise, not to buy
Consumers want AI to research options and narrow choices, but insist on controlling the final purchase decision.
Consumer-Behavior
Every KuaiCW story tagged consumer-behavior, newest first.
The Hidden Math of Doorbusters and Loss Leaders
Retailers advertise a handful of impossible bargains to pull in crowds who end up paying full price for everything else.
Why 'Was $180, Now $69' Rarely Means What It Says
Retailers build the 'original' price to be discounted before an item ever reaches the floor, so the sale price is often the real…
The Real Product of a Loyalty Card
Signing up at checkout hands a retailer something worth more than the $5 discount it costs you: a name attached to everything you…
Subscribe-and-Save: The Discount and Its Price
Auto-reorder programmes trade a small discount for a standing order, and the fine print of that trade favors whoever built the…
Password Crackdowns, Two Years On: Where Subscribers Went
Streamers turned freeloading into paid accounts, but the real gains came from a cheaper tier, not from the crackdown itself.
The Real Cost of Free Returns, and Why It's Ending
Free returns won online shopping's trust war, but the bill for shipping goods back and forth has quietly shifted from customer to…